We are creating a large network of partners to achieve greater outreach and support for the socio-economic development of Ukraine's small communities, micro-producers and artisans, and to build a new vision of the Ukrainian nation based on national identity, history, culture, and traditions. This is a long-term project that will be implemented jointly with regional non-governmental organizations based on a shared vision and values.
Background and objectives:
- Due to the widespread invasion of Ukraine by Russians, millions of citizens have lost their jobs and incomes to live a normal life. Many communities have lost most of their taxes and budget revenues. The Ukrainian people need simple solutions to be able to survive. With experience in both local economic development of communities and stimulating the sale of artisan goods, we propose to stimulate the sale of artisan goods and services to support the survival of community citizens.
- Wars, disintegration of nations and cultures occur when society loses its roots, forgets spiritual values, sees no need to defend principles and does not understand where the development of the people (community) is going. This is how empires collapsed. Through this project, we propose to actualize the cultural values and traditions of the Ukrainian people not only for the trend of Ukrainian in the world, but for us as a nation, to have within us and to nurture in generations the true values and culture of Ukraine, knowledge of history, legends, customs in everyday life and worldview. All this can be implemented not only in cultural events, but also in goods and services. This is what Ukraine will be living for the next 30-50 years - rebuilding a holistic nation. This project will help IDPs and community residents find creativity in themselves, find their own creative or entrepreneurial path, and we will help them with this.
Why will it work?
Not only Ukrainians need this, but everyone in the world who follows the Ukrainian-Russian wars, is looking for answers to what the strength of the Ukrainian people is, and will want to come and taste, hear, and touch the people who defeated a dictatorial country, a terrorist country. We have to build a new vision of Ukraine and be ready.
Activities in 2023, indicators:
Engaging and partnering with 300 communities to jointly develop micro-production and craftsmanship, study and promote culture and traditions.
Trainings on local economic development for community representatives.
Trainings for craft producers in 3 regions.
Trainings for marketing and logistics partners, online.
Creation of 3 regional hubs together with a regional partner.
Training videos for 3 target audiences: craft producers and service providers, civil society representatives, marketing and logistics partners - community representatives.
Promotion of producers through the Its Craft and TOTG RDA channels.
Creating a Catalog of Ukrainian craft producers (if you already produce, then register here).
Entrepreneurs and self-employed persons (craftsmen, artisans) get the opportunity:
- Be represented on the This is Craft platform and receive brand promotion and additional sales of goods.
- Presentation at exhibitions, fairs, and forums.
- Consultations on attracting investments for production (free of charge).
- Development of a logo or label layout (free of charge for 10 manufacturers).
- Participation in competitions of the "Tse Kraft" Charitable Foundation for grant assistance.
Additionally from partners - clusters "DNISTER 1362" and UKRAINIAN FOOD ASSOCIATION:
- Services for photographing goods (professional product photography).
- Support in the formation of joint export consignments.
We invite you to become a regional partner and strengthen the economy and cohesion of your region through joint long-term cooperation.
In 2023, the program is being implemented in cooperation with the NGO "Regional Development Agency of the Tavrian Association of Territorial Communities" with the financial support of the U.S. Embassy's Democracy Promotion Fund.